In May of 1994, the Boreyko family lost their mother to cancer (and would lose their father to heart disease a few years later). Just when things couldn't get any worse, in December of 1994, just ten days before Christmas, the owners of the company the Boreykos were with told them that no checks were coming for anyone on their team and that company was reorganizing under Canadian bankruptcy laws. With lifelong friends and distributors depending on them, BK and his family launched the next generation of network marketing—appropriately called New Vision—on March 20th, 1995. Their mission was simple: enrich the quality of families' lives both physically and financially. Within months, Success Magazine trumpeted the new company's unprecedented growth, which was fueled by dynamic field leadership, a 'rocket ship.' Not long afterwards, BK received the prestigious Ernst and Young "Entrepreneur of the Year Award" in Arizona for the company's many innovations and contributions.
With BK's leadership style—thinking as a member first and corporate officer second—New Vision has built a solid and dependable company. Total sales exceed $1.3 billion in retail. Even more impressive in this industry, New Vision has never been late on delivering royalty checks. New Vision has paid out almost $500 million in commissions and has created over 40 millionaires, with one family alone earning over $20 million dollars in commissions. The company has created the most successful, best-selling liquid mineral supplement in North America and pioneered liquid nutraceuticals. It has expanded its product line from its original seven to now over 60 nutritional, personal care, weight management and aromatherapy products. It is estimated that nearly two million people have used the life-enhancing products.
New Vision is owned by BK and his sisters Karen and Lauren. The New Vision 25,000 square-foot Home Office is located in Scottsdale, Arizona, and its state-of-the-art, 25,000-square-foot distribution center and liquid manufacturing facility located in Tempe, Arizona.
True to his founding mission, the company has already enriched the physical and financial lives of countless people in the US, Canada, Japan, Australia, New Zealand, UK, Singapore and Malaysia. This stability provides industry field leaders, Team Players (Home Office employees) and consumers with the peace of mind that comes with knowing their investment in time, energy and resources today will be here to reward them tomorrow.
Grateful for every blessing he has experienced, BK has used his personal and corporate resources to help the lives of those less fortunate. The total donations to worthy causes such as Habitat For Humanity, the Dream Center, Church On the Streets, the United Way, the Rainforest Foundation, HealthCorps and the Dottie Boreyko Foundation (benefiting inner city youths), now approaches $3 million.














New Vision® is a proud member of the Direct Selling Association ("DSA"). To view the DSA's Code of Ethics by which New Vision abides, click